A Matter of Perspective
A recent discussion with a client about his client’s (an insurance adjuster) reluctance to engage us for mock jury research is stuck in my mind. The adjuster, whose multiple bosses overruled in authorizing the
Address the Remorse Before Testifying
By Dr. Ken Broda Bahm: Lawsuits rarely occur as a result of something good happening. More often, there has been some kind of very bad outcome, maybe even a tragedy. For people who are close
10 Years After, Part 2
Working as a trial consultant has many unique factors that keep our lives interesting, and sometimes, frustrating. One factor is the time between when we are called on a case and when we actually
Consider that the reptile might be rewriting the law
By Dr. Ken Broda Bahm: It has now been well over a decade since the “Reptile” emerged as a way of trying plaintiff’s cases. The approach — a mix of personalizing the case for jurors,
Which jurors are most and least likely to harbor implicit racial bias? | Online Jury Research Update
While racial biases are often an uncomfortable topic to discuss in voir dire, jurors at least know whether they harbor explicit racial biases. By contrast, implicit racial biases lie outside of conscious awareness and so
Top Reasons to Do Litigation Research
It seems that “top 5 or top 10″ lists are popular in many areas. They are often entertaining; the show “Family Feud” is built on them. Late night talk shows thrive on them, going back